TagWBEZ

#protip: Businesses must tell their customers that a Divvy station is out front

I bet you want a Divvy station in front of your business. 

Gabe Klein, commissioner of transportation in Chicago, said on WBEZ on Monday that (paraphrased) “business owners are calling us to say ‘we’d like to buy a Divvy station to put in front of our restaurant’“.

Excellent.

Regarding my headline, I’m talking about telling customers on websites that, in addition to “where to park” and “which highway to take to access our location”, the website needs to give more diverse transportation directions. It should say how to get here by bike, and where the nearest Divvy station is.

When I worked at CDOT – I left before Klein arrived – I had the responsibility of increasing the number of visitors to the Chicago Bicycle Program’s website. I developed a set of strategies including making the content more searchable, adding more content, diversifying content types (like uploading photos staff took to Flickr), but also by increasing the number of inbound links. To satisfy that strategy I listed organizations where biking should be encouraged, like train stations and museums. I contacted many museums individually and asked them to include “bike here!” text on the webpage that otherwise told people to drive on I-290 and exit some place. I gave them sample text and even mentioned where the nearest city-installed bike racks were.

Several museum websites were updated as a result of this effort, but now I cannot find the evidence on Shedd, Field, or Adler websites.

Heck, forget the web. When your customers call, forget the assumption that most people drive and just start giving them directions as if they’re going to arrive in this order of transportation modes:

  1. Walking
  2. Biking
  3. Transit
  4. Scooting
  5. Running
  6. Taxi
  7. Ride sharing
  8. Pedicab
  9. Driving

Every mode requires different directions because people move about the city differently. Here’s an example: I’m giving directions to someone who’s going to drive from my house in Avondale to our friend’s house in the same neighborhood about five blocks away. I tell them, well turn here and there, and then drive through the alley to cross over this one-way street in the “wrong” direction… and “wait, those are directions on how to bike there. With all the one-way streets in my neighborhood, I honestly don’t know a good way to drive there, so ask Siri.”

Talking about Divvy data with WBEZ’s Afternoon Shift

Audio from 3-4 PM segment. Skip to ~30 minutes in to hear the data portion of the show. 

WBEZ Afternoon Shift host Charlie Meyerson had me on the show Monday to talk with him, Gabe Klein, and some fellows at Data Science for Social Good (DSSG, a University of Chicago-based program) about the trends that Divvy bike sharing data is showing. Here are trends I mentioned or was prepared to mention:

* 31 stations installed since Friday, July 19 (10 days since Monday, July 29), 28 stations installed since I wrote my post on Streetsblog Chicago about 67 memberships per day, so I predict that the daily rate of new annual members has increased.

* Membership enrollment is still concerning to me: From July 22 (when I wrote my post about enrollment rate) to yesterday (Sunday, July 28), membership enrollment rate dropped to 61 memberships per day, even as all these new neighborhood stations emerged. This brings the post-launch average to 66 from 67.

* If you look at Top 10 starting and ending stations, there’s about 90% crossover, meaning the Top 10 starting stations for trips are basically the same as the Top 10 ending stations. There’re slight changes on the weekend, with Lincoln Park (the park) and the Lincoln Park Zoo getting into the Top 10. (See table below.)

* During the week, Union and Ogilvie Metra stations get into the Top 10, and disappear from the Top 10 on the weekend. This may suggest that commuters, not tourists, are making these trips. But people make tourism trips from the suburbs on weekdays as well.

* Trips by member type: 71% are taken by 24 hour pass holders. This is down from 75 to 73, so this means that the share of trips taken by annual member holders is increasing. This is because of two things happening: some people who bought a 24-hour pass to test the system have converted to being an annual member, and others who waited for a station to come to their neighborhood have bought a membership. I’m just hoping that membership enrollment picks up to reach the high rate of installations.

I’m personally interested in the route data. I’m interested in who’s biking where and when. This is information we’ve not collected well in the past. My Streetsblog Chicago partner John Greenfield wrote about other data trends Scott Kubly discussed at last week’s Complete Streets Symposium.

Dock surfing during a Divvy social ride last Thursday. Photo by Jane Healy.

[table id=9 /]

Download this data

Divvy data from May 29 to July 28 (.xls): includes member enrollment, number of trips taken by annual and 24-hour pass holders, and top 10 starting and ending stations.

If you’re looking to contribute your expertise to the “Divvy data project” (okay, such a thing doesn’t really exist), then check out the Divvy Data Document I started after discussing Divvy data at a July OpenGov Hack Night.

Chicago’s first protected bike lane to go in on Kinzie Street

Updated June 5, 2011: New information obtained from the alderman’s email newsletter; new design suggestions added based on comments. Please read the discussion in the comments below or the discussion on The Chainlink.

Tony Arnold of WBEZ reported Saturday morning, seemingly based on Alderman Reilly’s latest newsletter (see below for excerpt), that Kinzie Street will be the location of the city’s first protected bike lane.

OLD: He didn’t mention the extents but I bet on the west end it will be at Milwaukee Avenue and Desplaines Street (see photos of this intersection below), where thousands of bicyclists per day come downtown from Milwaukee; on the east end it would be either Wells Street (a one-way, southbound street), which has a treated metal grate bridge and bike lane, or State Street (a two-way street), where the bridge is completely covered in concrete. To Wells Street is 0.53 miles, and to State Street is 0.84 miles, using the measurement tool on Google Maps.

NEW: The extent is from Milwaukee Avenue and Desplaines Street to Wells Street, a distance of 0.53 miles.

I’m excited that the Chicago Department of Transportation (CDOT) chose a good location, even though I don’t think this location meets either of my two criteria: that it attract new people to bicycling for everyday trips and that it reduce the number of crashes. It will do both, but only because that is intrinsic of this kind of infrastructure. The kind of bikeway will have more effect on this than the location. People who will use this protected bike lane are already cycling on Kinzie Street and there’re very few crashes here (there were 6 in 2007-2009).

So what makes Kinzie Street in River North a good location?

  • People will be riding and using it from Day 1. It’s a place where people are already riding. After a month, and after a year (heck, after three years), no one will be able to complain of its lack of use. For detractors, this is a main point used to advocate for bikeway removals.
  • There are low barriers to implementation: there’s a very supportive Alderman, the road is wide, and low automobile traffic (this is my observation; there’re no traffic counts recorded on the City’s website).

While I’m sure that CDOT planners and engineers have been working at a furious pace since May 16th to get this new bikeway designed and ready to install, I have a couple suggestions I hope they will consider slipping into the project plan to make it even better:

Intersection design

Problem 1: Improve the intersection at Milwaukee, Desplaines, and Kinzie. Going southbound on Milwaukee at this intersection, you are presented with two lanes. One that is “left turn only” and has a left turn signal, and one wide lane that is for “straight”. But there are three directions to go. One can turn right onto Desplaines, turn left onto Desplaines, or go straight with a slight left into Kinzie. In which lane do you position yourself and which signal do you follow? Actually, which signal to follow is easier because there’s a green right-turn light, and a regular through light. It’s really the lane and positioning that matters.

Possible Solution: This could be made more clear with a bike-only left turn lane (like this one at Milwaukee/Canal/Clinton) with a bike signal head (not sure if a bike-only phase in the signal cycle will be necessary).

Problem 2: Drivers in the right-most northbound lane on Desplaines may try to turn right into Kinzie and this will cause conflicting movements with bicyclists entering Kinzie from Milwaukee.

Possible Solution: Ban right turns on red at this corner (but probably all corners) and enforce the ban.

Slippery bridge

Problem: The bridge over the Chicago River has an open metal grate deck – these are very dangerous for bicycling, especially when wet.

Possible Solution: Treat them. Use concrete infill, non-slip metal plates, or non-slip fiberglass plates.

New route signage

Problem: The signed bike route signage is too late for bicyclists to base their turn decision on. The sign is at the intersection (see photo) and those who want to turn left towards Wells Street will then have to make a box turn instead of being able to make a left turn from the left turn lane.

Possible Solution: Install two signs, one before and one after the railroad viaduct which is north of this intersection along Milwaukee. The signs should say reach Wells Street via the Kinzie Cycle Track and position yourself in the left turn bike lane.

Bridge gap

Problem: The bridge seam on Desplaines at the south end of the intersection is extremely wide and deep. While not part of Kinzie, this problem could be fixed in the same project.

Possible Solution: Without reconstructing the bridge seam, I’m not aware of what can be done.

One more idea

Install a bike box at the intersection at westbound Kinzie at the top of the hill.

Where thousands of bicyclists will probably start their journey on the Kinzie Street protected bike lane.

I took this photo to try to demonstrate the confusion of where to position one’s self at the edge of the intersection if you want to travel “straight” into Kinzie Street (with a slight left). Do you put yourself in the left turn lane, or just to the right of the left turn lane?

This is history in the making – for Chicago only, of course. (These cities already have protected bike lanes.) Keep your eyes peeled for subsequent construction.

Excerpt about the lane from Alderman Reilly’s newsletter

Construction of the Kinzie cycle track is proposed to begin next week, and is expected to be completed by Chicago’s Bike to Work Day on June 17th. The Kinzie cycle track will introduce features that have not been seen to date with Chicago bike lanes, including:

  • flexible posts (delineators) to separate the bike lane from motor vehicle traffic;
  • pavement markings through intersections to indicate cyclist travel;
  • special pavement markings and signage; and
  • parking shifted off curb to provide additional buffer between cyclists and traffic. [It would be nice to know

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